HaulPoint Media Kit
HaulPoint is an operator-first trucking publication for owner-operators and small fleets. The content library focuses on business decisions, equipment risk, compliance routines, and practical operating systems.
Audience
- One-truck owner-operators.
- New authority owners.
- Small fleet owners adding systems and drivers.
- Drivers evaluating equipment, insurance, compliance, fuel, factoring, and dispatch tools.
Current inventory
- 96 published articles and 9+ hours of professional evergreen reading depth.
- Business, regulation, and equipment topic clusters.
- Newsletter capture and course waitlist funnels.
- Display slots across homepage, article body, sidebar, and footer.
Live ad inventory
Good sponsor fit
Good partners help operators make cleaner decisions: fuel cards, factoring, insurance, compliance, ELD, maintenance, tires, load-board intelligence, accounting, tax, and education.
Downloadable media kit
The live sponsor kit includes launch inventory, ad specs, package ranges, disclosure standards, and the information a brand should send before buying placement.
Open the one-page sponsor pitch
Fastest sponsor test
Start with a $750 category test before buying a larger package.
Built for vendors that want to test owner-operator fit without a long media-buy cycle. HaulPoint reviews the offer, keeps sponsorship disclosed, and routes the campaign to a practical trucking decision page.
What is included
- One disclosed placement on a relevant sponsor, tool, or buyer-intent page.
- One house-ad slot or contextual CTA while the test is active.
- Basic creative review for clarity, disclosure, and operator fit.
- 30-day commercial page demand snapshot from Revenue Ops.
Best fit categories
- Fuel, factoring, ELD/compliance, insurance, maintenance, dispatch, accounting, IFTA, roadside, and operator education.
- Products with clear terms, real operator value, and a landing page that can support follow-up.
Example sponsor placement
Fuel-card placement mockup
A sample disclosed fuel-card sponsor placement showing article context, comparison framing, CTA copy, and reporting fields.
Open mockupFactoring placement mockup
A sample disclosed factoring sponsor placement built around cash-flow timing, invoice workflow, and owner-operator fit questions.
Open mockupELD placement mockup
A sample disclosed ELD/compliance sponsor placement showing problem-led copy, buyer questions, and compliance-topic reporting fields.
Open mockupSponsor sales assets
30-day revenue launch plan
A month-long operator product and sponsor execution calendar for baselines, outreach, follow-ups, manual invoices, and next-sprint decisions.
Open asset5-day sponsor outreach sprint
Daily send targets, call blocks, follow-up language, qualification rules, and close paths for selling the $750 Starter Test.
Open assetSponsor close packet
Invoice-ready proposal language, onboarding checklist, creative requirements, reporting promise, and close emails for warm sponsor replies.
Open assetSample sponsor report
A sample 30-day Starter Test report showing placements, CTA clicks, page demand, lead summary, and recommended next step.
Open assetFuel-card placement mockup
A sample disclosed fuel-card sponsor placement showing article context, comparison framing, CTA copy, and reporting fields.
Open assetFactoring placement mockup
A sample disclosed factoring sponsor placement built around cash-flow timing, invoice workflow, and owner-operator fit questions.
Open assetELD placement mockup
A sample disclosed ELD/compliance sponsor placement showing problem-led copy, buyer questions, and compliance-topic reporting fields.
Open assetSponsor outreach execution queue
Prioritized send list with draft IDs, contact-form paths, follow-up timing, attachment choice, and next action for every launch sponsor prospect.
Open assetAffiliate application queue
Current official partner, referral, or network application paths for trucking software, fuel, factoring, accounting, insurance, and load-board categories.
Open assetAd-network application queue
Application paths and readiness gates for AdSense, starter publisher networks, and premium ad-management partners as traffic grows.
Open assetManual invoice templates
Copy-ready sponsor and product invoice language so a warm reply can become a payment request quickly.
Open assetVerified sponsor prospect list
Official contact paths for high-fit vendors in fuel, factoring, load boards, ELD, telematics, insurance, and carrier services.
Open assetSponsor mail merge
Company-specific first-touch subject lines and email copy for the verified sponsor prospect list.
Open assetContact-form outreach pack
Copy-paste outreach blocks for verified prospects that route sponsor or sales inquiries through web forms instead of direct email.
Open assetSponsor outreach kit
Subject lines, first-touch email, two follow-ups, call script, fit rules, and disclosure language for outbound sponsor sales.
Open assetSponsor prospect tracker
Track company fit, contact, operator problem, likely package, budget signal, outreach status, and next follow-up date.
Open assetSponsor qualification checklist
Score vendors before taking money: problem fit, transparent terms, support, claims, creative readiness, and disclosure needs.
Open assetSponsor media kit
Audience, inventory, launch package ranges, ad-slot specs, disclosure standard, and buying checklist.
Open assetOne-page sponsor pitch
A short pitch asset for quick vendor conversations when a full media kit is too much for the first touch.
Open assetRequest details
Use the proposal request below to request current availability, category fit, package guidance, or a manual sponsor proposal.
Turn a vendor fit into a proposal HaulPoint can actually price.
Use this request when a brand wants owner-operator attention and needs a concrete package, category, start window, and disclosure path. It feeds the same sponsor lead queue used by Revenue Ops.