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Owner-Operator Lab waitlist is open

Sponsor Inventory

This is the current launch inventory for brands that serve owner-operators and small fleets. It is built for practical offers in fuel, factoring, insurance, compliance, ELD, maintenance, tires, load boards, accounting, tax, dispatch, and operator education.

Available packages

Starter Test

One sponsored newsletter mention or one disclosed article placement test. Best for proving message fit before a bigger campaign.

$500-$1,500 launch range

Topic Ownership

Four-week sponsorship around one topic cluster such as authority startup, fuel cost, compliance, insurance, or maintenance planning.

$2,500-$6,000 launch range

Partner Launch

Custom bundle across newsletter, article CTAs, display slots, and a disclosed partner landing page.

$7,500+ launch range

Launch sponsor offer

Start with a $750 category test before buying a larger package.

Built for vendors that want to test owner-operator fit without a long media-buy cycle. HaulPoint reviews the offer, keeps sponsorship disclosed, and routes the campaign to a practical trucking decision page.

Starter Test $750 manual invoice / launch pricing

What is included

  • One disclosed placement on a relevant sponsor, tool, or buyer-intent page.
  • One house-ad slot or contextual CTA while the test is active.
  • Basic creative review for clarity, disclosure, and operator fit.
  • 30-day commercial page demand snapshot from Revenue Ops.

Best fit categories

  • Fuel, factoring, ELD/compliance, insurance, maintenance, dispatch, accounting, IFTA, roadside, and operator education.
  • Products with clear terms, real operator value, and a landing page that can support follow-up.
Request the $750 test proposal

Deposit status

Sponsor deposit

A sponsor deposit button can go live without another deploy.

Paste a real deposit or checkout URL in Appearance > HaulPoint when a sponsor package is ready to sell.

No sponsor payment URL is configured yet. Use the reserve-package form below for now.

Inventory map

Direct ad inventory Live ad slots are controlled from WordPress. Empty slots are available for direct sponsors and route to Sponsor Inventory as house ads until sold.
HOME_MID Available

Homepage mid leaderboard

Format: 728x90. Best used for direct sponsorship, network tags, or house promotion until sold.

Request this placement
FOOT_LB Available

Footer leaderboard

Format: 728x90. Best used for direct sponsorship, network tags, or house promotion until sold.

Request this placement
ART_P3 Available

Article — after paragraph 3

Format: 728x90. Best used for direct sponsorship, network tags, or house promotion until sold.

Request this placement
SIDE_TOP Available

Sidebar top

Format: 300x250. Best used for direct sponsorship, network tags, or house promotion until sold.

Request this placement
SIDE_BTM Available

Sidebar bottom

Format: 300x600. Best used for direct sponsorship, network tags, or house promotion until sold.

Request this placement
ARCH_TOP Available

Archive top leaderboard

Format: 728x90. Best used for direct sponsorship, network tags, or house promotion until sold.

Request this placement

Ad network seller lines can be published at /ads.txt from Appearance > HaulPoint once a real publisher ID exists.

Category sponsorship inventory

Category Landing page Commercial angle
Fuel Fuel Card Sponsorships Weekly cost control and card controls.
Factoring Factoring Sponsorships Cash timing, reserves, recourse, and invoices.
ELD / compliance ELD and Compliance Sponsorships HOS records, exports, support, and audit proof.
Insurance Truck Insurance Sponsorships Filings, coverage fit, exclusions, and renewal risk.
Load boards / dispatch Load Board and Dispatch Sponsorships Freight quality, broker data, and booking workflow.
Maintenance Maintenance Sponsorships Uptime, PM records, tires, repairs, and downtime risk.
Accounting / tax Accounting and Tax Sponsorships Bookkeeping, cost proof, tax prep, and weekly finance review.
IFTA IFTA and Mileage Record Sponsorships Trip records, fuel receipts, mileage proof, and audit reports.
Roadside Roadside Assistance Sponsorships Towing, tire service, breakdown support, and exclusions.
Education Owner-Operator Education Sponsorships Courses, templates, coaching, and implementation support.

Sponsor sales assets

Sponsor sales assets Use these files to approach real trucking vendors, qualify sponsor fit, track follow-up, and send the correct media asset without inventing claims.
HTML / sales workflow Ready

5-day sponsor outreach sprint

Daily send targets, call blocks, follow-up language, qualification rules, and close paths for selling the $750 Starter Test.

Open asset
HTML / proposal workflow Ready

Sponsor close packet

Invoice-ready proposal language, onboarding checklist, creative requirements, reporting promise, and close emails for warm sponsor replies.

Open asset
HTML / delivery sample Ready

Sample sponsor report

A sample 30-day Starter Test report showing placements, CTA clicks, page demand, lead summary, and recommended next step.

Open asset
HTML / invoice packet Ready

Manual invoice templates

Copy-ready sponsor and product invoice language so a warm reply can become a payment request quickly.

Open asset
CSV / outbound targets Ready

Verified sponsor prospect list

Official contact paths for high-fit vendors in fuel, factoring, load boards, ELD, telematics, insurance, and carrier services.

Open asset
CSV / send-ready copy Ready

Sponsor mail merge

Company-specific first-touch subject lines and email copy for the verified sponsor prospect list.

Open asset
HTML / form copy Ready

Contact-form outreach pack

Copy-paste outreach blocks for verified prospects that route sponsor or sales inquiries through web forms instead of direct email.

Open asset
HTML / playbook Ready

Sponsor outreach kit

Subject lines, first-touch email, two follow-ups, call script, fit rules, and disclosure language for outbound sponsor sales.

Open asset
CSV tracker Ready

Sponsor prospect tracker

Track company fit, contact, operator problem, likely package, budget signal, outreach status, and next follow-up date.

Open asset
CSV checklist Ready

Sponsor qualification checklist

Score vendors before taking money: problem fit, transparent terms, support, claims, creative readiness, and disclosure needs.

Open asset
HTML / rate card Ready

Sponsor media kit

Audience, inventory, launch package ranges, ad-slot specs, disclosure standard, and buying checklist.

Open asset
HTML / sales sheet Ready

One-page sponsor pitch

A short pitch asset for quick vendor conversations when a full media kit is too much for the first touch.

Open asset
Placement Format Current use Best sponsor fit
Homepage mid leaderboard 728×90 House ad until sold Awareness, launch campaigns, category ownership.
Article after paragraph 3 728×90 House ad until sold Contextual education, lead magnets, retargeting.
Sidebar top 300×250 House ad until sold Direct response offers, demos, quote requests.
Sidebar bottom 300×600 House ad until sold High-visibility creative and longer claims.
Newsletter mention Text + link Available after subscriber growth Lead magnets, limited-time offers, webinars.
Disclosed partner page Custom page Available by fit Complex products that need education before conversion.

Reserve a package

This form is not an automatic checkout. It captures the details needed to review fit, confirm inventory, and send an invoice or proposal.


Outreach asset

Open the one-page sponsor pitch Open the full media kit